Social networks, apps and games


Dubsmash is an app which lets you create videos of yourself that are dubbed over with audio from songs, movies, TV shows and internet trends. You can share these videos, known as Dubs, with your friends, watch their videos and explore other trending videos.


Official age rating


Parent age rating

What do parents say?

Child age rating

What do children say?

At a glance

Kids use this to...





Parents' view of the risks...


Medium Risk

Violence & hatred

Medium Risk


Low Risk

Suicide & self-harm

Medium Risk

Drink, drugs & crime

Medium Risk

O2 Guru top tip


On Dubsmash safety

On Dubsmash, you need to change the privacy settings for each video. Together with your child, tap on the lock icon to keep things private.

Guru image for videos

Top tips for staying safe

Exploring apps, sites and games together is a great way to involve your child in the decision-making process.

Be positive about what you see, but also be open about your concerns. Ask them what they think is appropriate and what worries them.

If you decide it’s not appropriate, then make sure you explain your reasons why (and be prepared for an unhappy child).

You might decide it’s ok for your child to use. If so, make sure you follow the tips below to ensure it’s as safe as possible. And work out a time when you’ll next discuss the app.

Help your child think about what they share online and who sees it. Compare it to what they would be happy to share offline.

You might want to start by asking:

  • What kinds of things do you share online?
  • Should we share everything?
  • What shouldn’t we share?

Use examples that are easy for them to understand: “You wouldn’t give your number to a stranger on the street. Is a stranger online any different?”

Listen to their answers. And be positive and encouraging.

Remind them that they shouldn’t share private things, such as:

  • personal information, like emails, names, phone numbers, school names
  • photos of themselves with strangers
  • photos of their body
  • gossip

Explain that you understand the internet is a great place to play, create, learn and connect. But remind them they can talk to you if anything upsets or worries them.

Reassure them that you won’t overreact – you’re just looking out for them.

And if they feel like they can’t speak to you, tell them to talk to an adult they trust, like a teacher or Childline.

Your child might see or read upsetting or negative things from other users on Dubsmash. If this happens, they might want to report or block them.

Explore the security features with your child, and show them how to report and block other users.

And remember to let your child know that they can always talk to you about worrying things they see online.


Talking to your child

Having open, regular conversations with your child will help you to really understand and explore the online world together. Our tips and advice can help you start these conversations.

Talk about staying safe online

What children and parents are saying about Dubsmash

We've spoken to over 2,000 parents and kids to find out what they think.



What do children and young people dislike about Dubsmash?

• There are sometimes nasty or bullying comments written on people’s videos

I don't like the types of people wasting their time by making someone's life terrible.

Boy, 13

What do children and young people like about Dubsmash?

The main things that children and young people told us they like about Dubsmash were:

• You can be creative and make music videos to share with your friends
• You can keep in touch with your friends
• The privacy settings mean you can share things just with your friends

It's very safe because you can just have the friends you want and make sure you're on private.

Girl, 13



We asked parents about the following areas of Dubsmash:

Signing up

It’s so easy to sign up. I could have put any email address or birthdate.

Father of three children



I couldn’t see how to report or block.

Mother of 12 and 14 year olds

Safety and support

Most parents through it was easy to find out whether Dubsmash has rules or community standards, and was easy for a young person to find information about keeping themselves safe on this platform.

No obvious explanation of how to do anything or what the rules are.

Mother of 12 and 14 year olds

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